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Price List - H.V. McKay, Western Australia, 1942 TradeLiterature Reg. No: TL 41008

Summary:
A book format price list of Farm Machinery in Western Australia. This publication has a soft cardboard cover with decorative printing around the title and an engraving of the Sunshine Harvester. The inside cover page lists the details of the branches and distributors and includes an engraving of the Perth Offices.

The book is intended for use by Agents and is prefaced with an assortment of information. Inside the front cover is reference to World War II with a notice to agents that with sincere regret the invitation to inspect the Sunshine Harvester Works must be withdrawn. A printed engraving of an aerial view of the Sunshine Harvester Works is included. It goes on to express a desire for contact with the company to be maintained and invites visitors to Perth to inspect the displays at the Perth Showrooms and make use of the services available for visiting farmers.

Other information includes delivery instruction code words for telegraphed orders, specific sales tax information regarding machinery and industry exemptions, and detailed text and charts for deferred payment plans. An index is included at the back along with a listing of the ?Sun? implements and a calendar. A Table showing the widths of machines also includes a suggestive selling line "Sell Gates With Machines!".

The price lists begin with the ?Sunshine? Harvester, followed by the larger machines, and then smaller tools, implements, gates and lubricating oil and grease. The index is 3 pages showing the increased range of products available in Western Australia. Within the lists are illustrations, although smaller than in the earlier years, and detailed text explaining variant models, standard fittings, extra components for purchase and specifications. Prices quoted are for delivery at Maylands and a discount was applied for cash paid on delivery.

Each item has a code word included to simplify ordering. In earlier years there was a remarkable range of words, however the codes used in this publication have been shortened to a standard four letter format.

There are various updates attached to existing pages throughout the book and included at the front are additional payment plan charts.
Acquisition Information:
Donation from AGCO Australia Limited, 2008
Discipline: Trade Literature

More information

Tagged with: agricultural equipment, world war ii 1939-1945, agriculture, harvesting equipment, farming methods
Themes this item is part of: H.V. McKay Massey Harris Pty Ltd, Agricultural Equipment Manufacturers & Importers, Sunshine, Victoria, Hugh V. McKay, Agricultural Implement & Machinery Manufacturer, Ballarat & Sunshine, Victoria, H.V. McKay Sunshine Collection, Sustainable Futures Collection, Trade Literature Collection, Massey-Ferguson (Aust.) Ltd, Agricultural & Construction Equipment Manufacturers & Importers, Sunshine, Victoria, Engineering Collection, Working Life & Trades Collection
Primary Classification: MANUFACTURING & INDUSTRY
Secondary Classification: Agricultural & Horticultural Equipment
Tertiary Classification: price lists
Primary Subject: Agricultural Equipment
Publication Date: 1942/01
Cover Title: 'Sunshine and Massey Harris Farm Machinery Agents' Price Book for 1942'
Publication Types: Price List; Product List; Specification Sheets
Printing Types: Monochrome
Illustration Types: Black & White; Line Drawings; Photographs
Page Size Format: 120 x 180 mm
Number of Pages: 224
Manufacturer/Agent/Distributor: Hugh V. McKay

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