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Scrapbook - Kodak Australasia Pty Ltd, Advertising Clippings, 'Salon', Coburg,1967 Object Reg. No: HT 32968

Summary:
Scrapbook that was compiled by Kodak Australasia Pty Ltd. It contains approximately 31 archival items produced circa 1967.

The contents include advertising proofs for Kodak products. The products and subjects include kodak film and paper for amatuer photographers. The promotional materials range in size from 239 mm x 156 mm to 381 mm x 256 mm. All of the proofs are suggestions to use Kodak products for the best photographic results. For example, 'Confidence comes in yellow boxes', 'Kodak film does make a difference', 'For print quality with a difference that really counts - Royal Bromesko Papers'. Kodak products mentioned include Royal Bromesko Papers, Kodachrome II film, Kodachrome X film, Ektachrome X film, Ektachrome film, Kodacolor X film, Verichrome Pan film, Tri-X Pan film, and Plus-X film.

Advertising items relate to the following publications:
Grafton District Camera Club, 10th Sydney International Salon Catalogue, Queensland Colorgroup International Salon Catalogue.

Kodak manufactured and distributed a wide range of photographic products to Australasia, such as film, paper, chemicals, cameras and miscellaneous equipment. Its client base included amateur and professional photographers, as well as specialist medical and graphic art professionals who used photography, x-ray and other imaging techniques.

This scrapbook is part of the Kodak collection of products, promotional materials, photographs and working life artefacts collected from Kodak Australasia in 2005, when the Melbourne manufacturing plant at Coburg closed down.
Description:
Large blue cardboard rectangular scrapbook with 98 paper pages plus carboard front and back cover, bound with canvas, containing Kodak advertisment proofs attached by sticky tape. Only pages 1-26 contain archival items, the rest are blank with no markings.
Acquisition Information:
Donation from Kodak (Australasia) Pty Ltd, 2005
Acknowledgement:
Courtesy of Kodak (Australasia) Pty Ltd.
Discipline: Technology

More information

Tagged with: manufacturing, advertising, retailing, cameras, promotional materials, photography, photographic films, technology changes, technology innovation, industrial exhibitions, art catalogues, scrapbooks, art fairs
Themes this item is part of: Kodak Advertising Scrapbooks, Kodak Australasia, 1930s-1970s, Baker & Rouse, Images & Image Making Collection, Kodak Heritage Collection, Working Life & Trades Collection
Primary Classification: MANUFACTURING & INDUSTRY
Secondary Classification: Photographic Products
Tertiary Classification: promotional materials
Inscriptions: Spine, bottom, handwritten, green ink: 'SALON'
Compiled By: Kodak (Australasia) Pty Ltd, Coburg, Victoria, Australia, 1967

The only date found within the object was marked 1967.

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