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Postcard - South West Facade, Exhibition Building, Cole's Sunny Australia Series, Melbourne, 1905 Object Reg. No: SH 960635

Summary:
This is a colour postcard of the Exhibition Building showing the south west facade of the building in 1905. The postcard, which is unused, was printed as part of Cole's Sunny Australia Series.

The Exhibition Building was built for the 1880 Melbourne International Exhibition, which opened to visitors on 1 October 1880. On 9 May 1901, it hosted the opening of the First Commonwealth Parliament of Australia. By the early 20th century, picture postcards of the Exhibition Building were a popular Melbourne souvenir.

The division of the reverse of the postcard, allowing a message to be written on one half and the address on the other, was not permitted in Australia until 1905.
Description:
A colour tinted photograph of the Exhibition Building and grounds viewed from south west with an unmade pathway in the foreground. The sky in the photograph has been tinted blue. On the reverse of the card there is space to write a message, an address and to place a stamp. The card is unused.
Acquisition Information:
Transfer from Trustees of the Royal Exhibition Building (REB), 1996
Discipline: History
Dimensions: 89 mm (Height), 141 mm (Width)

More information

Tagged with: civic mementoes, exterior views, royal exhibition building, souvenirs, buildings, postcards
Themes this item is part of: Royal Exhibition Building Collection, Public Life & Institutions Collection, Edward William Cole, Bookseller (1832-1918)
Primary Classification: ROYAL EXHIBITION BUILDING
Secondary Classification: Revenue
Tertiary Classification: souvenir postcards
Inscriptions: Obverse, text: EXHIBITION BUILDINGS, MELBOURNE.
Reverse, text: POST CARD; This space may be used for correspondence; The Address to be written here.; PENNY/ STAMP /HERE.
Publisher: Mr. Edward Cole - Cole's Book Arcade, Melbourne, Victoria, Australia, 1905

The division of the reverse of the postcard, allowing a message to be written on one half and the address on the other, was not permitted in Britain until 1902 and Australia until 1905.
Place & Date Depicted: Royal Exhibition Building (REB), Melbourne, Victoria, Australia, 1905
References: See Cook, David. 'Picture Postcards in Australia 1898-1920' for information regarding postcards.

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