Sign - Cadbury's 'Caramello' Chocolate, circa 1970

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Summary:: Paper board shop advertising sign for Cadbury's 'Caramello' chocalate, circa 1970, used at the Old Lolly Shop, Carlton North.

The Old Lolly Shop was a milk bar opened and run by Elizabeth and Henry Cohen at 314 Rathdowne Street, Carlton North, from 1939 to 1975.
Description:: Rectangular shaped paper board sign, portrait design. Ground colour bright yellow. Bright orange heart with image of chocolate upper centre. Text throughout. Reverse blank.
Acquisition Information:: Donation from Mr Alan Cohen, 1992
Acknowledgement:: Donated in memory of Elizabeth and Henry Cohen.

Discipline:	History
Dimensions:	41.70 cm (Width), 56.70 cm (Length)

Tagged with:	advertising signs, confectioneries, jewish communities, religions judaism, retailing, shops
Themes this item is part of:	Old Lolly Shop Collection, Cultural Diversity Collection, Domestic & Community Life Collection, Working Life & Trades Collection
Primary Classification:	COMMERCE & RETAILING
Secondary Classification:	Milk Bars
Tertiary Classification:	advertising
Inscriptions:	Text: THE DAIRY MILK/CHOCOLATE/with the/SOFTEST HEART/Smooth/Flowing/Caramel/CADBURY'S/CARAMELLO/BUY A/BLOCK/TODAY/20c.
Manufacturer:	Cadbury, Australia, circa 1970
User:	The Old Lolly Shop, Carlton North, Victoria, Australia, circa 1970-1975