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Negative - Southern Cross Hotel, Melbourne, 1969 Image Reg. No: MM 055220

Black and white 5" x 4" negative showing a view of Melbourne with the Southern Cross Hotel, CRA Building and Gas & Fuel Building, 11 November 1969.

This image is part of the Laurie Richards Collection at Museum Victoria comprising approximately 85,000 negatives taken by the Melbourne based Laurie Richards Studio between the 1950s -1970s. These negatives are all mostly large format [5"x 4"/ 12.5 x 10 cm], black and white images, though a significant number are in colour. The many photographic jobs that were undertaken in the course of thirty years are itemised in a set of log books, copies of which are also held by Museum Victoria.

Laurie Richards was a professional photographer who began his career as a photo-journalist, working for the Advertiser newspaper in Adelaide, and the Argus and the Herald newspapers in Melbourne. In 1953, he opened his own business and set up a photographic studio at his home at 4 Tower Avenue, Alphington, an inner suburb of Melbourne. At its peak, in the late 1960s, the Laurie Richards Studio was one of Melbourne's pre-eminent commercial photographic studios, employing twelve photographers. The Laurie Richards Studio worked mainly in advertising and public relations, and had a broad clientele which included commercial companies, government institutions and the entertainment industry.
Black and white 5" x 4" cellulose acetate negative
Statement Of Significance:
Because of the breadth of both the subject matter photographed and the diverse businesses which commissioned the work, and the excellent documentation that accompanies the collection, the Laurie Richards Collection at Museum Victoria is an invaluable record of Melbourne?s commercial and industrial past and as such gives an insight into the social history of that period.
Description Of Content:
View from an apartment building, Park Towers, looking south-west across the Melbourne skyline, showing various buildings including the Southern Cross Hotel, CRA Building and Gas & Fuel Building.
Laurie Richards Collection, Museum Victoria
Discipline: Technology
Dimension Comment: Approximate dimensions

More information

Tagged with: aerial photographs, car parks, cranes, flats, hotels, offices, religions salvation army, shops, signage
Themes this item is part of: Laurie Richards Collection, Engineering Collection, Images & Image Making Collection, Public Life & Institutions Collection, Laurie Richards Studio, Photographer, Melbourne, Victoria
Primary Classification: ENVIRONMENTS
Secondary Classification: Metropolitan - Melbourne
Tertiary Classification: cityscapes
Original Caption: View from Park Towers
Organisations Depicted: Southern Cross Hotel; CRA Building; Gas & Fuel Building
Format: Negative: Black & White; 5 in. x 4 in.
Place & Date Depicted: Melbourne, Victoria, Australia, 11 Nov 1969
Photographer: Laurie Richards Studio, Alphington, Victoria, Australia, 11 Nov 1969

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