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Orient Steam Navigation Company Limited (Orient Line), 1879-1909
Image: Baggage Label - Orient Line, circa 1950s
Source: Museum Victoria
The Orient Steam and Navigation Company, commonly referred to as the Orient Line, was a British shipping company operating high-quality passenger liners between the United Kingdom and Australia and was a pioneer of recreational cruising. The company was formally established in 1878 and was jointly managed by Anderson, Anderson & Company and F Green & Company, two London based firms. The company partnered first with the Pacific Steam Navigation Company of Liverpool and then with the Royal Mail Company, sharing a contract for coordinated mail and passenger service with ships of the Peninsular and Oriental Steam Navigation Company (P&O) fleet.
At the end of 1918, P&O acquired a controlling interest in the Orient Steam and Navigation Company. The following year, the two management firms merged into a private limited company, Anderson, Green & Company Ltd. In 1960, the balance of the Orient shares was acquired by P&O, and new companies were arranged using the P&O/Orient Lines name to run the combined services and mange the ships of the two companies. This arrangement lasted until 1966, at which time the Orient Line was completely absorbed into P&O. The Orient Steam Navigation Company continued to be used on paper as a company of registry for some of P&O?s bulk and gas carriers through the early 1980s. The company was discontinued in 1998.
When it was launched, the Orient was the largest steamship yet built for Australian migration trade. It offered unprecedented creature comforts, including a promenade deck, refrigeration and, later, electric lighting. The Orient originally carried an auxiliary sailing rig, but became completely steam powered in later years. On its maiden voyage between Adelaide via the Cape of Good Hope, the Orient set a new record, taking just under 38 days. Remaining in service on the Australian run for 30 years, the Orient was one of the longest-serving steamships of the era.
RMS Osterley was a quadruple-expansion steam engine passenger vessel built by the London & Glasgow Shipbuilding Co. in 1909. It was operated by the Orient Steam Navigation Co. Ltd on the United Kingdom to Australia service. This ship made 59 return voyages and was broken up in 1930. During the First World War the Osterley was used as a troopship by the Australian Imperial Force (AIF) as HMAT Osterley.
P&O Heritage n.d., ?Orient Steam Navigation Company? in Shipping Companies, accessed 23 May 2012,
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RMS Osterley was a quadruple-expansion steam engine passenger vessel built by the London & Glasgow Shipbuilding Co. in 1909. It was operated by the Orient Steam Navigation Co. Ltd on th ...From: Glasgow, United Kingdom Images: 0
Model of the steamship SS Orient with auxiliary barque rig and four masts. The Orient was built by John Elder & Co., Glasgow in 1879 (5,386 tons). Operated by the Orient Steam Navigatio ...Images: 1
Baggage label from the Orient Line, used circa 1950s. It is part of a collection of shipboard souvenirs collected by Margaret Wood an officer in the Department of Immigration from 1951- ...From: London, United Kingdom Images: 3
Envelope with instructions regarding labels and their use for organising luggage into categories. It is part of a collection of shipboard souvenirs collected by Margaret Wood an officer ...
Baggage label from the Orient Line. Used by Mrs D. Rogerson circa 1950s. The letter refers to alphabetical organisation of baggage by surname. It is part of a collection of shipboard so ...From: London, United Kingdom Images: 4
Four pale blue document envelopes used for storing Steamer Tickets and notices on the Orient Line, circa 1950s. It is part of a collection of shipboard souvenirs collected by Margaret W ...